Article for TTM+ 2015: Experiential travel & the essence of “Thainess”

img_2909The Thailand Travel Mart Plus (TTM+) 2015 wrapped up Friday after three days of connecting Thailand tourism operators and service providers with buyers and media.

The 2015 Tourism Authority of Thailand (TAT) campaign encourages visitors to “Discover Thainess,” a theme much discussed at the event. What exactly is “Thainess”? It’s that unique aspect of Thailand that keeps visitors returning to the country…

Read the rest at