28 Twitter Statistics All Marketers Need to Know in 2018

When crafting a marketing strategy, data is your best friend. Knowing exactly who is using a particular social network—and what they’re looking for when they do—is key to creating a social presence that creates engagement, brand awareness, and even sales.

Here, we dig deep to uncover all of the most important Twitter stats for social media marketers, so you can plan and execute a Twitter marketing plan that works for your brand…

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